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Website Design

Big Night DC is a New Year's Eve celebration that takes place at the Gaylord National Hotel & Resort in National Harbor, Maryland. The project was to redesign the website for Big Night DC. The primary goal was to design a website that accurately conveyed the exclusive and luxurious nature of the event, effectively enticing potential guests to invest in the high-ticket price. The challenge lay in creating a website that differentiated Big Night DC from other New Year's Eve celebrations, visually showcasing the event's unique offerings and captivating atmosphere, while effectively communicating the excitement and allure of the experience, even with limited high-quality footage available. To address this, the redesigned website incorporated a sophisticated dark mode with elegant gold accents, featuring a captivating hero reel on the homepage and incorporating high-impact imagery that effectively conveyed the grandeur and excitement of the New Year's Eve celebration, ultimately inspiring confidence in the event and driving ticket sales.

company

Big Night DC​

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role

Designer​

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project type

Website Design

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software​

Wix Editor​​

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year

2022​

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