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Logo Design

MTS is a small contracting company that handles various household and commercial repairs. The project was to redesign the company’s logo. The primary goal was to develop a clean and minimalist logo that effectively communicated the company's professional and reliable brand identity while maintaining a contemporary aesthetic. The challenge lay in creating a logo that was not only visually appealing and memorable but also versatile and functional, ensuring it remained legible and impactful across various applications, including both light and dark backgrounds, while effectively conveying the company's core service offerings. To address this, the final logo design incorporated a clean and minimalist aesthetic, cleverly utilizing a stylized screw as the visual representation of the "T" within the company acronym, subtly and effectively communicating the company's expertise in maintenance and repair services. This innovative and visually distinctive logo successfully enhanced the company's brand identity and contributed to a more professional and memorable brand image.

company

MTS Contractors LLC

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role

Designer​

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project type

Logo Design

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software​

Adobe Illustrator​​

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year

2021​​

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